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Title Author/Creator Date Full Text Reviewed
Add CRM competencies in Australia Ang, Lawrence; Buttle, Francis 2003 — Reviewed
Add CRM software, applications & profitability Ang, Lawrence; Buttle, Francis 2005 — Reviewed
Add CRM software in Australia Ang, Lawrence; Buttle, Francis 2004 — Reviewed
Add Customer and brand manager perspectives on brand relationships : a conceptual framework Jevons, Colin; Gabbott, Mark; de Chernatony, Leslie 2005 — Reviewed
Add Customer development in Australian companies - an exploratory study Ang, Lawrence; Buttle, Francis 2006 — Reviewed
Add Customer development strategies for exceeding expectations - an exploratory study Ang, Lawrence; Buttle, Francis 2009 — Reviewed
Add Customer engagement : a diagnostic framework for assessing customer-brand relationships Bowden, Jana 2007 — Reviewed
Add Customer profitability management Ang, Lawrence; Taylor, Ben 2004 — Reviewed
Add Customer satisfaction for broadband services using a stated choice experiment Korkofingas, Con 2006 — Reviewed
Add Customer value-in-experience : theoretical foundation and research agenda Turnbull, John 2009 — Reviewed
Add Demographic antecedents to the practice of adaptive selling Chakrabarty, Subhra; Brown, Gene; Widing, Robert E 2010 — Reviewed
Add The Determinants of loyalty in hotels Wilkins, Hugh; Merrilees, Bill; Herington, Carmel 2009 — Reviewed
Add Developing a conceptual framework for integrating internal market orientation and the Global Assessment of Relational Functioning (GARF) Gray, David 2008 — Reviewed
Add Differences in responses to anti-smoking initiatives : evidence from the Australian National Health Surveys, 1989-2001 de Meyrick, Julian; Yusuf, Farhat 2006 Full Text Reviewed
Add Does expectation variability matter in customer satisfaction? Korkofingas, Con 2008 — Reviewed
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Author/Creator
  • Ang, Lawrence (17)
  • Buttle, Francis (15)
  • Gabbott, Mark (15)
  • Burton, Suzan (14)
  • Elliott, Greg (14)
  • Baumann, Chris (13)
  • Webster, Cynthia M (12)
  • Korkofingas, Con (11)
  • Tsarenko, Yelena (10)
  • Tang, Yiming (9)
Subject Keyword
  • 150300 Business and Management (13)
  • 150600 Tourism (10)
  • consumer behaviour (7)
  • relationship marketing (7)
  • customer loyalty (6)
  • satisfaction (6)
  • CRM (5)
  • Australia (4)
  • customer satisfaction (4)
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  • conference paper (99)
  • journal article (67)
  • book chapter (5)
  • book (1)
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