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Modeling customer satisfaction and loyalty : survey data versus data mining |
Baumann, Chris; Elliott, Greg; Burton, Suzan |
2012 |
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Perceived risk and trust as antecedents of online purchasing behavior in the USA gemstone industry |
D'Alessandro, Steven; Girardi, Antonia; Tiangsoongnern, Leela |
2012 |
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Branding and product evaluation across Chinese regions |
Tam, Charles; Elliott, Greg |
2011 |
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Pursuing pleasure : consumer value in leisure travel |
Webster, Cynthia M; Rennie, Vanessa A |
2011 |
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"Behind closed doors" : opportunity identification through observational consumer reserach |
Webster, Cynthia M; Seymour, Richard; Daellenbach, Kate |
2010 |
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Teaching consumer demographics to marketing students |
Martins, Jo. M; Brooks, Gordon |
2010 |
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Customer tradeoffs between key determinants of SME banking loyalty |
Lam, Regan; Burton, Suzan; Lo, Hing-Po |
2009 |
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Customer value-in-experience : theoretical foundation and research agenda |
Turnbull, John |
2009 |
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Retail tobacco outlets : variation by usage segment |
Heuler, Stefanie; Burton, Suzan; Clark, Lindie |
2009 |
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Predicting consumer behaviour in retail banking |
Baumann, Chris; Burton, Suzan; Elliott, Gregory |
2007 |
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Electronic word-of-mouth : a comparison of stated and revealed behaviour on electronic discussion boards |
Fong, John; Burton, Suzan |
2006 |
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Household expenditure in major cities in China : a case study of Shanghai, Beijing and Tianjin in 2003 |
Yusuf, Farhat; Brooks, Gordon; Zhao, Ping |
2006 |
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Online word-of-mouth : a comparison of American and Chinese discussion boards |
Fong, John; Burton, Suzan |
2006 |
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Share of wallet in retail banking and its prediction |
Baumann, Chris; Burton, Suzan; Elliott, Greg |
2006 |
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The Utility of demographic variables in describing the environmentally responsible behaviour of households in Australia |
Brooks, Gordon; Yusuf, Farhat |
2006 |
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