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Date: 2014
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/321441
Description: China is now the second largest luxury market in the world. This study examines the effect of traditional Chinese cultural values and support for political ideologies on materialism and interest in lu ... More
Reviewed: Reviewed
Authors: Sun, Gong
Date: 2012
Subject Keyword: Luxury consumption | Motives | China | Materialism
Language: eng
Resource Type: conference paper abstract
Identifier: http://hdl.handle.net/1959.14/204228
Description: As a central driving force in modern consumer society, it is widely agreed that materialism is associated with luxury consumption (Brannen, 1992; Tatzel, 2002; Wong & Ahuvia, 1998). Nevertheless, the ... More
Authors: Sullivan, Nikki
Date: 2012
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/182868
Description: Drawing on Sara Ahmed, this article confronts the often repeated claim that feminists and/or social constructionists - even those whose work appears to focus on 'the body' - routinely ignore the mater ... More
Reviewed: Reviewed
Authors: Sun, Gong
Date: 2011
Subject Keyword: Culture | China | Luxury Consumption | Materialism
Language: eng
Resource Type: conference paper abstract
Identifier: http://hdl.handle.net/1959.14/200846
Description: Purpose: Test the effects of indigenous culture in luxury consumption in China. Originality: Most of the current cultural-related consumer studies used the constructs developed from Western societies ... More
Authors: Sun, Gong
Date: 2010
Language: eng
Resource Type: conference paper abstract
Identifier: http://hdl.handle.net/1959.14/139570
Description: Purpose: Analyze the influence of traditional cultural values (face, harmony, moderation and respect for authority) and political ideologies (Maoism and Deng's theory) on individuals' materialism and ... More
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