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Date: 2013
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/214097
Description: Purpose: This paper aims to report on a qualitative study that explores senior citizen consumers' empowerment through social engagement in third places and their subsequent loyalty to third places. De ... More
Reviewed: Reviewed
Date: 2012
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/182471
Description: The current study advances the emergent literature pertaining to the impacts of brand, value and relationship equities on consumer loyalty-intentions along three major fronts. First, key inter-relatio ... More
Reviewed: Reviewed
Authors: Zwar, Jan
Date: 2012
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/214414
Description: Set in a period of heightened public debate in the 2000s and with predictions of the demise of printed books in the background, this study examines whether Australians turned to books in relation to s ... More
Reviewed: Reviewed
Date: 2012
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/160622
Description: Purpose – This study aims to investigate investing and borrowing behavior in retail banking between ethnic groups, specifically the Caucasians vis-à-vis the Chinese. Design/methodology/approach – A to ... More
Reviewed: Reviewed
Date: 2011
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/129596
Description: This study aims to identify factors differentiating users and non-users of GPE (Green Power Electricity) in Australia. The internet-based survey reached audience across Australia. The results show tha ... More
Reviewed: Reviewed
Date: 2010
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/128867
Description: Purpose – Trust is the basis of business relationships. The purpose of this paper is to explore the antecedents of trust in the context of the relationship between shopping centre management and retai ... More
Reviewed: Reviewed
Date: 2008
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/158473
Description: Alcohol consumption is becoming an increasingly important social marketing target in the Asia Pacific region as recognition of the true cost to the community of alcohol consumption increases. This pap ... More
Reviewed: Reviewed
Date: 2008
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/42952
Description: The knowledge networks of entrepreneurs play a critical role in the success of their enterprises. Recently, governments from around the world, including that of Australia, have invested considerable r ... More
Reviewed: Reviewed
Date: 2007
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/136360
Description: Purpose – To determine which factors account for customer satisfaction with a service and their loyalty to a given service provider, in the particular, context of “backpacking” in Australia, a signifi ... More
Date: 2007
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/129797
Description: This paper provides a better understanding of the motivational incentives driving franchising choice from the female franchisee's perspective. A qualitative methodology was adopted in this research to ... More
Reviewed: Reviewed
Date: 2005
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/128898
Description: Purpose – The purpose is to present the results of exploratory research which analysed firm-employee relationship strength from the employee perspective. Three main research questions were explored: W ... More
Reviewed: Reviewed
Date: 2003
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/35622
Description: This article examines, firstly, the evidence for the existence of consumer ethnocentrism (Shimp and Sharma, 1987) in Australia, and, secondly, the existence of home-country bias, the latter through th ... More
Reviewed: Reviewed
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