 |
CRM software in Australia |
Ang, Lawrence; Buttle, Francis |
2004 |
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Customer profitability management |
Ang, Lawrence; Taylor, Ben |
2004 |
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|
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Ethical stance among senior business and marketing students at Macquarie University |
deMeyrick, Julian; Buchanan, June; Carter, Nan |
2004 |
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|
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Explorations in customer attachment |
Buttle, Francis; Aldlaigan, Abdullah |
2004 |
|
|
 |
The Impact of people and organisational culture on C.R.M. outcomes |
Iriana, Reiny; Buttle, Francis |
2004 |
|
|
 |
International and local student satisfaction : resources and capabilities perspective |
Mavondo, Felix T; Tsarenko, Yelena; Gabbott, Mark |
2004 |
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Internet marketing standards : institutional coherence issues |
Ryan, Patricia |
2004 |
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|
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Marketing and ethics in not for profit organisations : an Australian study |
Buchanan, June; Carter, Leanne; Ng, Stanley |
2004 |
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|
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Problems with structural equation models in customer satisfaction modelling |
Korkofingas, Con |
2004 |
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|
 |
Public art as new product development |
Seymour, Richard; Webster, Cynthia |
2004 |
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|
 |
A Research model to predict the user/non-user status of green power electricity |
Tang, Yiming; Medhekar, Milind |
2004 |
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|
 |
The Role of organizations in identity theft response : the organization - individual victim dynamic |
Lacey, David; Cuganesan, Suresh |
2004 |
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Share of wallet in Australian retail banking : implications for practice and research |
Baumann, Chris; Elliott, Greg; Burton, Suzan |
2004 |
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|
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Undertaking a literature review in marketing |
Gabbott, Mark |
2004 |
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|
 |
A Utility based approach for customer satisfaction modelling |
Korkofingas, Con |
2004 |
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