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Date: 2013
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/272062
Description: This paper examines, using regression modelling, whether a statistically significant relationship exists between the time spent by a student using the course website and the student’s assessment perfo ... More
Reviewed: Reviewed
Date: 2011
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/135093
Description: The number of major product-recall incidents involving established brands have increased markedly over the last few years. Although the direct costs have been evaluated in these cases (typically in th ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2010
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: conference paper abstract
Identifier: http://hdl.handle.net/1959.14/1209108
Description: 1 page(s)
Date: 2010
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/108691
Description: This paper examines the impact of a product recall crisis on brand equity and brand choices by using a designed three stage experiment. In particular, it examines the spill-over impact of a product re ... More
Reviewed: Reviewed
Date: 2010
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/108682
Description: This paper examines the impact of a product recall crisis on brand equity and brand choices by using a designed three stage experiment. We examine whether the impact of a given product recall crisis d ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2010
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: journal article
Identifier: http://hdl.handle.net/1959.14/114643
Description: In recent years there has been disenchantment with the performance and relevance of customer satisfaction models in applied business contexts. An expected utility framework overcomes many of the weakn ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2009
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/323397
Description: In recent years there has been disenchantment with the performance and relevance of customer satisfaction models in applied business contexts. An expected utility framework overcomes many of the weakn ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2008
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/102341
Description: This paper adds to the limited research combining regret and satisfaction by building upon a decomposition of expected utility into components of expected performance, satisfaction and regret. These c ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2008
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/158482
Description: This paper examines the impact of variability of product expectations on customer satisfaction within an expected utility framework. Typical models for customer satisfaction use a disconfirmations par ... More
Reviewed: Reviewed
Date: 2008
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/94272
Description: Major product recall incidents involving established brands over the last few years have increased markedly. Although the direct costs have been evaluated in these cases (typically in the millions) th ... More
Reviewed: Reviewed
Date: 2008
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/158483
Description: There have been a number of well known major product recall incidents involving established brands over the last few years. These incidents have cost companies involved many millions of dollars in dir ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2008
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/158486
Description: In recent years there has been disenchantment with the performance and relevance of customer satisfaction models in applied business contexts. An expected utility framework overcomes many of the weakn ... More
Reviewed: Reviewed
Date: 2007
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/86700
Description: Policy-makers, business analysts and the media have always closely monitored consumer sentiment indices. It is widely assumed that consumer sentiment is a good indicator and predictor of household con ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2007
Subject Keyword: 150500 Marketing
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/94267
Description: This paper examines the impacts of a given product experience on customer satisfaction, regret and attribute expectations and the subsequent impact on brand choice. A key weakness of many studies of c ... More
Reviewed: Reviewed
Authors: Korkofingas, Con
Date: 2006
Language: eng
Resource Type: conference paper
Identifier: http://hdl.handle.net/1959.14/102202
Description: This paper examines customer satisfaction with a hypothetically new broadband service using a two-stage stated choice experiment. The first stage of the experiment introduces the new broadband service ... More
Reviewed: Reviewed