Macquarie University, Sydney Macquarie University ResearchOnline

Naseri, Mohammad Bakher

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Title Hits Visitors Downloads
The diffusion of online shopping in Australia : comparing the Bass, Logistic and Gompertz growth models 263 340 0
Targeting online customers : a comparative analysis of artificial neural networks and logistic regression 166 215 1
Role of demographics, social connectedness and prior internet experience in adoption of online shopping : applications for direct marketing 285 150 0
Comparing the predictive utility of demographics to alternative segmentation schemes 173 295 60
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Naseri, Mohammad Bakher

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Naseri, Mohammad Bakher

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